Design Sample: Zumbathon to Benefit HomeAID for Africa

This event, which provides blankets and school supplies to kids in Malawi Africa through the non-profit HomeAID for Africa, has grown from an annual to a semi-annual in just two years. Its popularity is so great that tickets are often sold out. This event is promoted throughout Chester County on various website and blogs as well as through printed posters and personal handouts.

The goal of the posters and handouts is to appeal to a target audience of existing Zumba enthusiasts as well as to attract anyone who might be curious about what Zumba is all about. Zumba is dance exercise that is set to Latin and International music. 

LOCATION: West Chester, PA
SECTOR: Non-Profit
PROJECT: Promotions for Event to benefit HomeAID for Africa